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Dyson Airwrap Sale: Save 20% At Ulta Beauty

The Dyson Airwrap is one of the most raved about beauty products on TikTok—but it's also one of the most expensive. So when a Dyson Airwrap sale rolls around, it's best to take advantage (especially if you're shopping for a beauty lover ahead of the holidays). During the current Ulta Beauty sale—which lasts through Dec. 23—rewards members can use code DYSON23 to score the beloved tool for 20% off. If you're not a member, don't stress; it's free to sign up. However, you'll need to pick up the Airwrap in-store for the discount to apply.

During the current Dyson Airwrap sale, Ulta Beauty rewards members can pick up the tool for 20% off ... [+] with code DYSON23.

Ulta Beauty

The magic behind the Airwrap can mostly be attributed to the Coanda effect—an aerodynamic phenomenon typically used in aircraft design. In the Dyson Airwrap, it's used to dry and style your hair at the same time. The device also constantly readjusts its temperature to protect your strands from excessive heat damage. The result is a salon-worthy blowout at home without sacrificing the health of your strands.

After consulting multiple hairstylists, we named the Dyson Airwrap the best hair dryer brush for fine or thinning hair. The experts say that there's a bit of a learning curve, but with a little finesse, the versatile tool can effortlessly deliver just the right amount of texture and volume to your tresses.

This deal matches the lowest price we've seen for the Airwrap, so not only is this an excellent chance to score a last-minute gift ahead of the holidays, but it's also a great deal. If you've got your sights set on the special edition blue/blush colorway, it's not included in the Ulta sale, but you can still snag it for $100 off directly from Dyson.

Can You Use The Dyson Airwrap On Wet Hair?

Yes, you can use the Dyson Airwrap on wet hair, but the brand recommends using it on damp hair to get the best styling results. If you have the pre-styling dryer attachment, we recommend using that first if you're right out of the shower before you begin styling. You can also use your typical blow dryer to get your strands to that damp stage before switching to the Airwrap.

What Is A More Affordable Alternative To The Dyson Airwrap?

If you're not quite ready to shell out $500 for the Airwrap, we recommend checking out the Shark FlexStyle. It comes with similar attachments and promises to style your hair with less heat damage than traditional tools—but it's $200 cheaper. I've used both stylers firsthand and can attest that they create similar results.

Is The Dyson Airwrap Worth It?

The Dyson Airwrap is undeniably expensive. However, if you style your hair regularly, it's a luxurious upgrade many shoppers say is ultimately worth the price (once you get over the learning curve). But are also perfectly serviceable dupes available for less, like the aforementioned Shark FlexStyle or the very affordable Revlon One-Step brush.

Why Is The Dyson Airwrap So Expensive?

Dyson's vacuums and hair tools are some of the best on the market—and the brand knows shoppers are willing to pay top dollar for them. Case in point: The Airwrap regularly sold out at full price over the past few years. It's sleek, lightweight and has a patented design that gently dries and styles your hair without causing excessive heat damage. The tool also comes with several styling attachments, so it can replace multiple hair tools in your routine.

Dyson Airstrait Deal: Get 20% Off At Ulta Beauty Ahead Of The Holidays

This is a PSA for beauty lovers: The Dyson Airstrait is currently on sale for 20% off at Ulta Beauty right now. The new device debuted earlier this year, promising to dry and straighten your strands at the same time—and without excessive heat damage. Now through Dec. 23, you can use code DYSON23 to score the Airstrait for $100 off. Just make sure that you're signed into your Ulta Beauty account (it's free to sign up if you don't already have one) and select in-store pickup to get the discount.

Score 20% off the Dyson Airstrait at Ulta Beauty right now.

Illustration: Forbes / Photo: Retailer

Like the brand's other hair tools, the Dyson Airstrait forgoes more harmful heating methods (in this case hot plates) and instead harnesses airflow to straighten your hair with minimal damage. It also makes getting ready a faster process; the tool heats up in seconds and its powerful motor can straighten and dry your strands simultaneously, saving you a step. Just keep in mind that it won't deliver pin-straight strands, but instead a more natural straight hair look with plenty of movement.

Although the Airstrait has only been out for about six months, it has already accumulated a solid fan base and a reputation for being quick and easy to use. The multitasking tool's bright LCD display offers three different styling modes (as well as adjustable heat and speed settings for each mode) to accommodate different hair types and styling needs.

But as we've come to expect from Dyson, the Airstrait is an expensive tool—even at 20% off. That said, this discount is likely the best deal you're going to see on the device for a while, so we recommend taking advantage.

What Is The Dyson Airstrait?

The Dyson Airstrait is the newest hair styling tool from Dyson. It's essentially a blow dryer and hair straightener in one that uses Dyson's signature tech to style and dry your hair at the same time without frying your hair and causing substantial breakage.

When Did The Dyson Airstrait Come Out?

The Dyson Airstrait came out in May of 2023. It marks the latest addition to Dyson's haircare line.

Can You Use The Dyson Airstrait On Dry Hair?

Yes. The tool offers three modes—wet, dry and cool—so you can use it in different ways depending on your needs (including touching up already dry hair). That said, if you want to create a pin-straight look on dry hair, you're better off opting for a traditional flat iron.

Ulta Beauty Inc ULTA

With 1,355 stores at the end of fiscal 2022 and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (42% of 2022 sales), fragrances, skin care, and hair care products (21% of 2022 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.

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